Independent.co.uk

 
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Latency Testing Disabled.

SiteSpeedLab can't measure the latency of the independent.co.uk. While performing tests we do not get responses from the remote server 145.222.158.224.
The chart will appear within this DIV. This text will be replaced by the chart.
 Usa, NY, New York
 Usa, Florida, Tampa
 Germany, Frankfurt
 Canada, Montreal
 United Kingdom, Gloucester
Learn more at DNS Testing Profile
Separate test for different locations, time frames
Learn more at PageSpeed Testing Profile

WebSite Speed Profile

Site Speed Success Formula = good website latency + fast DNS lookup + high page load speed.
Site Speed Laboratory offers analysis of DNS Lookup speed & latency tests (ping) & Page Load speed for every website. Our analysis is based on data for May 27 2011. Since the first of July 2010 we carried out 23 tests from locations
for the main page of this website, the last of which were made about 3620 hours ago

Tests Summary

DNS Summary

Page Speed Summary

Site Speed Laboratory Summary for this website

Location Ping Ping,
change		 DNS Lookup DNS Resolve,
change		 Page Speed Page Speed,
change
 Usa
27.40% of traffic		 NY, New York — — 136 ms — 103.99 Kb/s 10%
Florida, Tampa — — 175 ms 23 %
 Germany
2.80% of traffic		 Frankfurt — — 45 ms 2 %
 Canada
2.60% of traffic		 Montreal — — 91 ms —
 United Kingdom
29.10% of traffic		 Gloucester — — 1 ms —

Summary Widget

SiteSpeedLab Overall Website Rating for this website
Based on our speed test results table and considering features of the current webserver location (Netherlands, Amsterdam), we concluded
overall This website speed rank is 67. That means 67% of the sites from the Amsterdam are slower for visitors than this website.

It is important to understand that you can't evaluate website speed without considering website audience location. You should evaluate the speed of the site considering location of your primary audience (visitors), and not just from abstract tests from various points of the planet. There is a chance that your website is quite slow for visitors from German but pretty quick for Australian users at the same time. Based on a primary audience location data Site Speed Laboratory maintains objective rating. Test servers located in the United Kingdom and Usa are more useful and important to Independent.co.uk because the shares of each country are 29.10 and 27.40 percent respectively.

You should not overestimate the importance of the website speed factor. Google has more than 200 ranking factors and website speed is just one of them.

DNS Lookup Speed

Browser should lookup domain name and get IP address of the server (145.222.158.224) before downloading the page. We test DNS resolve for this domain from 5 locations. That's how we've got the average time of receiving IP: 0.09s (which is better than 96% of all sites). For more detailed stats look at DNS tests graph and DNS resolve page for Netherlands, Amsterdam location (Average value on the widget is an average DNS resolve time for websites hosted at the same location).

DNS History Graph

Compare DNS From Servers
Usa▼
Germany, Frankfurt
Canada, Montreal
United Kingdom, Gloucester
The main purpose of the testing is a measuring the speed and rating the stability of the latency to this IP from around the world in comparison with sites of the region (the city).
The chart will appear within this DIV. This text will be replaced by the chart.
 Usa, NY, New York
 Usa, Florida, Tampa
 Germany, Frankfurt
 Canada, Montreal
 United Kingdom, Gloucester

Graph Legend

  • Maximum latency for current location, mouse over for the details.
  • Mimimal latency for current location, mouse over for the details (date, value, etc.)
  • Milestones indicate the change of IP for the current site
  • Data Loss
Compare DNS From Servers
Usa▼
Germany, Frankfurt
Canada, Montreal
United Kingdom, Gloucester
The main purpose of the testing is a measuring the speed and rating the stability of the latency to this IP from around the world in comparison with sites of the region (the city).
The chart will appear within this DIV. This text will be replaced by the chart.
 Usa, NY, New York
 Usa, Florida, Tampa
 Germany, Frankfurt
 Canada, Montreal
 United Kingdom, Gloucester

Graph Legend

  • Maximum latency for current location, mouse over for the details.
  • Mimimal latency for current location, mouse over for the details (date, value, etc.)
  • Milestones indicate the change of IP for the current site
  • Data Loss
Compare DNS From Servers
Usa▼
Germany, Frankfurt
Canada, Montreal
United Kingdom, Gloucester
The main purpose of the testing is a measuring the speed and rating the stability of the latency to this IP from around the world in comparison with sites of the region (the city).
The chart will appear within this DIV. This text will be replaced by the chart.
 Usa, NY, New York
 Usa, Florida, Tampa
 Germany, Frankfurt
 Canada, Montreal
 United Kingdom, Gloucester

Graph Legend

  • Maximum latency for current location, mouse over for the details.
  • Mimimal latency for current location, mouse over for the details (date, value, etc.)
  • Milestones indicate the change of IP for the current site
  • Data Loss
Compare DNS From Servers
Usa▼
Germany, Frankfurt
Canada, Montreal
United Kingdom, Gloucester
The main purpose of the testing is a measuring the speed and rating the stability of the latency to this IP from around the world in comparison with sites of the region (the city).
The chart will appear within this DIV. This text will be replaced by the chart.
 Usa, NY, New York
 Usa, Florida, Tampa
 Germany, Frankfurt
 Canada, Montreal
 United Kingdom, Gloucester

Graph Legend

  • Maximum latency for current location, mouse over for the details.
  • Mimimal latency for current location, mouse over for the details (date, value, etc.)
  • Milestones indicate the change of IP for the current site
  • Data Loss

Compare DNS Speed

Compare DNS Lookup


vs

Our Servers
Usa
NY, New York
Florida, Tampa
Germany, Frankfurt
Canada, Montreal
United Kingdom, Gloucester

The table below shows the dynamic of the DNS Lookup speed changes for the website from various locations.

Location Last check 7 day change 1 month change 3 month change 6 month change
 Usa
27.40% of traffic		 NY, New York 136 ms — — — 5%
176/185 ms
Florida, Tampa 175 ms — — — 7%
205/192 ms
 Germany
2.80% of traffic		 Frankfurt 45 ms — — — 7%
45/42 ms
 Canada
2.60% of traffic		 Montreal 91 ms — — — 7%
116/125 ms
 United Kingdom
29.10% of traffic		 Gloucester 1 ms — — — 28%
21/29 ms

Fragment of Amsterdam DNS Speed rating table for this website

The table is constructed according to the data from the US datacenters

# Domain Compare DNS Resolve Speed Provider
1. Naztarin.com 28 ms Leaseweb B.v.
2. Networking4all.com 28 ms Networking4All B.v.
3. Textmagic.com 28 ms Leaseweb B.v.
... ... ... ... ...
198. Hotpornfile.org 88 ms Leaseweb B.v.
199. Mtvision.info 88 ms Leaseweb B.v.
200. Independent.co.uk 89 ms Getronics Nederland B.v.
201. Yorumkat.com 89 ms Leaseweb B.v.
202. Piggymoo.com 89 ms Leaseweb B.v.
... ... ... ... ...
5366. Landenkompas.nl 7556 ms Leaseweb B.v.

Page Speed Test

Content-Type's Weights
 
 
Content-Type's Weights by Hosts
 
 
Downloading page itself is the final stage of the testing. Actually, this is the last stage, after which page is displayed completely for user. The download speed depends on many factors. Main factors are the following: the width of the bandwidth up to the domain, the number of simultaneous download threads, speed of the server, a distance between user and domain web server. Recent measurements have shown the speed of page download for this domain is 103.99Kb/s (which is better than 67% of all sites in this region). For more detailed stats check out report for Amsterdam hosted websites.

 
 
 

Page Speed

Page Speed is a key factor in the website speed estimations (along with DNS lookup speed and website latency). Speed of the page loading, sophisticated subdomains usage for static content (images, css), optimized code (html, js), hosting on fast servers with good latency to its audience leads to good results and, ultimately, to a good website profitability.

While conducting tests we emulate a visit your website using the browser Firefox 3.5.6. Test results of the page loading listed in this table:

Pagespeed Flash Table

Ways to improve website performance

Once the document (website's main page) has been downloaded, we analyze it. It allows us to give webmasters some recommendations on how to optimize page load speed. We analyze the internal and external factors.

Reduse DNS Resolve

Browsers must resolve site's hosts to display all of the elements of the Independent.co.uk's page. Every domain name resolve requires a time, which precedes the load from a specific domain. You can speed up page loading by reducing the number of hosts, from which elements of the page are loaded.
 Host www.independent.co.uk (131 files)
 Host static.octopusmt.com (1 file)
 Host b.scorecardresearch.com (1 file)
 Host js.adlink.net (1 file)
 Host adserver.adtech.de (10 files)
 Host rc.himedia.individuad.net (2 files)
 Host tr.himedia.individuad.net (1 file)
 Host ad.doubleclick.net (3 files)
 Host view.atdmt.com (2 files)
 Host ad-dc2.adtech.de (1 file)
 Host rmd.atdmt.com (1 file)
 Host cdn.doubleverify.com (2 files)
 Host ec.atdmt.com (1 file)
 Host log10.doubleverify.com (2 files)
 Host blogs.independent.co.uk (3 files)
 Host www.google.com (4 files)
 Host js.revsci.net (1 file)
 Host googleads.g.doubleclick.net (1 file)
 Host ds.serving-sys.com (1 file)
 Host www.facebook.com (3 files)
 Host spe.atdmt.com (1 file)
 Host static.ak.fbcdn.net (8 files)
 Host b.static.ak.fbcdn.net (2 files)
 Host adx.g.doubleclick.net (1 file)
 Host ad.turn.com (1 file)
 Host img.turn.com (1 file)
 Host cdn.turn.com (1 file)
 Host cm.g.doubleclick.net (1 file)

Combine Small Images Into One

To display a page, a browser needs to load a lot of small images. Try to combine images into one and display them via CSS. This technology is called 'CSS Sprites'. It helps you reduce the number of requests to the web server, which in turn also requires time and bandwidth. For more details about this technology read our manual.
 www.independent.co.uk (68 image files)
 log10.doubleverify.com (2 image files)
 static.ak.fbcdn.net (4 image files)

Try to combine JavaScript files into one file.

This will reduce the time for requests for files and reduce the number of requests to the web server.
 www.independent.co.uk (7 javascript files)
 adserver.adtech.de (10 javascript files)
 ad.doubleclick.net (3 javascript files)
 cdn.doubleverify.com (2 javascript files)
 blogs.independent.co.uk (3 javascript files)
 www.google.com (3 javascript files)
 b.static.ak.fbcdn.net (2 javascript files)
 static.ak.fbcdn.net (2 javascript files)

Enable GZIP Compression

This is a good practice to give the user content in compressed form. We've detected 44.99 Kb of content that could be compressed. By compressing content you can achieve the size of ~ 11.25 Kb (saving 33.74 Kb). This would accelerate the page loading speed and would positively impact the bandwidth savings in Getronics Nederland B.v..
http://js.adlink.net/js?lang=uk&s=independent2010.co.uk&z=Basic&d=1293.... File size 15.36 Kb and you can save up to 11.52 Kb
http://adserver.adtech.de/addyn|3.0|979|2600035|0|2892|ADTECH;loc=300;.... File size 0.13 Kb and you can save up to 0.09 Kb
http://rc.himedia.individuad.net/Tag/himedia/JS/Uk/Gt.js. File size 5.26 Kb and you can save up to 3.95 Kb
http://rc.himedia.individuad.net/Get/himedia/JS/GetRcmdByCookie.js?ord.... File size 0.02 Kb and you can save up to 0.01 Kb
http://adserver.adtech.de/adcount|2.0|979|2440401|0|225|AdId=2789559;B.... File size 0 Kb and you can save up to 0 Kb
http://view.atdmt.com/CNT/iview/285970033/direct;wi.728;hi.90/01/37513.... File size 9.03 Kb and you can save up to 6.77 Kb
http://rmd.atdmt.com/tl/DocumentDotWrite.js. File size 0.05 Kb and you can save up to 0.04 Kb
http://www.independent.co.uk/multimedia/archive/00526/cartoon01012011_.... File size 0.25 Kb and you can save up to 0.19 Kb
http://js.revsci.net/gateway/gw.js?csid=D05509. File size 5.67 Kb and you can save up to 4.25 Kb
http://adserver.adtech.de/adcount|2.0|979|2440499|0|529|AdId=2789559;B.... File size 0 Kb and you can save up to 0 Kb
http://view.atdmt.com/CNT/iview/285970144/direct;wi.300;hi.250/01/3759.... File size 8.94 Kb and you can save up to 6.71 Kb
http://adserver.adtech.de/adcount|2.0|979|2440403|0|154|AdId=2789559;B.... File size 0 Kb and you can save up to 0 Kb
http://cm.g.doubleclick.net/pixel?nid=turn1. File size 0.28 Kb and you can save up to 0.21 Kb

Broken links report [404]

We've found links to files and documents that are unavailable. If the files were moved, it is necessary to fix the link and create redirect. If these documents have been removed, it is recommended to delete links to them. Here is a list of files that our bot could not find on our site:
 Host www.independent.co.uk (1 file)
TIP: Fix broken links to improve the reputation of the $site and increase your chances to go up in the SERP's.

Keep Components under 25K

Users often visit web site using a mobile phone. Even the most modern and advanced gadgets have some limitations. For example an iPhone browser do not cache page components bigger than 25K. So you should strive to ensure that scripts, CSS-styles, etc. are less than 25K.
http://www.independent.co.uk/  Content-Encoding: text/html;charset=ISO-8859-1. File size 28.66 Kb.
http://static.octopusmt.com/clients/i/independent/OctopusMTFramework.js  Content-Encoding: application/x-javascript. File size 30.56 Kb.
http://www.independent.co.uk/independent.co.uk/styles/general.css?v=13  Content-Encoding: text/css. File size 31.96 Kb.
http://www.independent.co.uk/independent.co.uk/javascript/general.js?v=6  Content-Encoding: text/javascript. File size 186.71 Kb.
http://blogs.independent.co.uk/wp-content/plugins/csv-importer/jquery-ui.js  Content-Encoding: application/javascript. File size 50.12 Kb.
http://www.independent.co.uk/multimedia/archive/00463/parship_90x121_4...  Content-Encoding: image/gif. File size 29.85 Kb.
http://www.independent.co.uk/multimedia/archive/00526/xhtml_526381a.jpg  Content-Encoding: image/jpeg. File size 86.32 Kb.
http://www.independent.co.uk/multimedia/archive/00509/IndyXMASappeal_5...  Content-Encoding: image/jpeg. File size 47.03 Kb.
http://www.independent.co.uk/independent.co.uk/editorial/columnistsIma...  Content-Encoding: image/jpeg. File size 32.65 Kb.
http://www.independent.co.uk/multimedia/archive/00525/Weds-china_52558...  Content-Encoding: image/jpeg. File size 42.41 Kb.
http://www.independent.co.uk/multimedia/archive/00516/IoS_Christmas_ap...  Content-Encoding: image/jpeg. File size 863.65 Kb.
http://b.static.ak.fbcdn.net/rsrc.php/yl/p/r/CUL25y3MBAU.js  Content-Encoding: application/x-javascript; charset=utf-8. File size 37.78 Kb.

Avoid 301 & 302 Redirects

Redirect allows you to make website or page available under many URLs. Webmasters use redirects when their sites change domain name, several websites are merged into one, document is moved too a new location, etc. Using a redirect delays content obtaining. Any delay negatively affects on the user experience. We've detected that page has 3 redirects before page components start loading. The following list contains some of these redirects:
http://sc.independent.co.uk/b/ss/indepdev/1/H.19.4/s84138066159091?AQB... redirects to http://b.scorecardresearch.com/r?c2=6862869&d.c=gif&d.o=indepdev&d.x=2...
http://tr.himedia.individuad.net/Cnt/himedia/CP/Default?ord=8637396841... redirects to http://tr.himedia.individuad.net/Cnt2/himedia/CP/Default?ord=863739684...
http://bs.serving-sys.com/BurstingPipe/adServer.bs?cn=tf&c=19&mc=imp&p... redirects to http://ds.serving-sys.com/BurstingCachedScripts/Res/Blank_1x1.gif
Try to reduce the number unnecessary redirects.

Using H1 tag

Show main content of the page clearly. One of the most important internal website ranking factors is the H1 tag. It's a title of the document and the most powerful keyword, actually. Our robot did not find the h1 tag on the page.

Content Semantics

We suggest you along with important and well-known tags like Title & H1 use also H2, H3, H4, H5, STRONG tags. Each page can (and should) highlight not only the main topic, but also complement the semantic core of the page and the whole site with the secondary keywords. For example, if the main topic of the page is dedicated servers, there is a probability that page has a blog about managed dedicated servers. If so try to highlight the title of the block by using tag <H2>, and an information that you provide this service in the United Kingdom highlight with H3 tag and so on. Thus try to highlight every important fragment of the information on your page with tags like STRONG, H2, H3, etc. We did not find H2 tags, H3 tags, H4 tags, H5 tags, STRONG tags on the page


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