Skysports.com

 
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Latency Testing Disabled.

SiteSpeedLab can't measure the latency of the skysports.com. While performing tests we do not get responses from the remote server 80.238.9.232.
The chart will appear within this DIV. This text will be replaced by the chart.
 Usa, NY, New York
 Usa, Florida, Tampa
 Germany, Frankfurt
 Canada, Montreal
 United Kingdom, Gloucester
Learn more at DNS Testing Profile
Separate test for different locations, time frames
Learn more at PageSpeed Testing Profile

WebSite Speed Profile

Site Speed Success Formula = good website latency + fast DNS lookup + high page load speed.
Site Speed Laboratory offers analysis of DNS Lookup speed & latency tests (ping) & Page Load speed for every website. Our analysis is based on data for May 26 2011. Since the first of July 2010 we carried out 23 tests from locations
for the main page of this website, the last of which were made about 3610 hours ago

Tests Summary

DNS Summary

Page Speed Summary

Site Speed Laboratory Summary for this website

Location Ping Ping,
change
DNS Lookup DNS Resolve,
change
Page Speed Page Speed,
change
 Usa
4.30% of traffic
NY, New York 68 ms 300 % 74.80 Kb/s 7%
Florida, Tampa 12 ms 9 %
 Germany
0.80% of traffic
Frankfurt 9 ms 40 %
 Canada
0.60% of traffic
Montreal 85 ms
 United Kingdom
54.90% of traffic
Gloucester 1 ms

Summary Widget

SiteSpeedLab Overall Website Rating for this website
Based on our speed test results table and considering features of the current webserver location (United kingdom, London), we concluded
overall This website speed rank is 45. That means 45% of the sites from the London are slower for visitors than this website.

It is important to understand that you can't evaluate website speed without considering website audience location. You should evaluate the speed of the site considering location of your primary audience (visitors), and not just from abstract tests from various points of the planet. There is a chance that your website is quite slow for visitors from German but pretty quick for Australian users at the same time. Based on a primary audience location data Site Speed Laboratory maintains objective rating. Test servers located in the United Kingdom and Usa are more useful and important to Skysports.com because the shares of each country are 54.90 and 4.30 percent respectively.

You should not overestimate the importance of the website speed factor. Google has more than 200 ranking factors and website speed is just one of them.

DNS Lookup Speed

Browser should lookup domain name and get IP address of the server (80.238.9.232) before downloading the page. We test DNS resolve for this domain from 5 locations. That's how we've got the average time of receiving IP: 0.04s (which is better than 100% of all sites). For more detailed stats look at DNS tests graph and DNS resolve page for United kingdom, London location (Average value on the widget is an average DNS resolve time for websites hosted at the same location).

DNS History Graph

Compare DNS From Servers
Usa
Germany, Frankfurt
Canada, Montreal
United Kingdom, Gloucester
The main purpose of the testing is a measuring the speed and rating the stability of the latency to this IP from around the world in comparison with sites of the region (the city).
The chart will appear within this DIV. This text will be replaced by the chart.
 Usa, NY, New York
 Usa, Florida, Tampa
 Germany, Frankfurt
 Canada, Montreal
 United Kingdom, Gloucester

Graph Legend

  • Maximum latency for current location, mouse over for the details.
  • Mimimal latency for current location, mouse over for the details (date, value, etc.)
  • Milestones indicate the change of IP for the current site
  • Data Loss
Compare DNS From Servers
Usa
Germany, Frankfurt
Canada, Montreal
United Kingdom, Gloucester
The main purpose of the testing is a measuring the speed and rating the stability of the latency to this IP from around the world in comparison with sites of the region (the city).
The chart will appear within this DIV. This text will be replaced by the chart.
 Usa, NY, New York
 Usa, Florida, Tampa
 Germany, Frankfurt
 Canada, Montreal
 United Kingdom, Gloucester

Graph Legend

  • Maximum latency for current location, mouse over for the details.
  • Mimimal latency for current location, mouse over for the details (date, value, etc.)
  • Milestones indicate the change of IP for the current site
  • Data Loss
Compare DNS From Servers
Usa
Germany, Frankfurt
Canada, Montreal
United Kingdom, Gloucester
The main purpose of the testing is a measuring the speed and rating the stability of the latency to this IP from around the world in comparison with sites of the region (the city).
The chart will appear within this DIV. This text will be replaced by the chart.
 Usa, NY, New York
 Usa, Florida, Tampa
 Germany, Frankfurt
 Canada, Montreal
 United Kingdom, Gloucester

Graph Legend

  • Maximum latency for current location, mouse over for the details.
  • Mimimal latency for current location, mouse over for the details (date, value, etc.)
  • Milestones indicate the change of IP for the current site
  • Data Loss
Compare DNS From Servers
Usa
Germany, Frankfurt
Canada, Montreal
United Kingdom, Gloucester
The main purpose of the testing is a measuring the speed and rating the stability of the latency to this IP from around the world in comparison with sites of the region (the city).
The chart will appear within this DIV. This text will be replaced by the chart.
 Usa, NY, New York
 Usa, Florida, Tampa
 Germany, Frankfurt
 Canada, Montreal
 United Kingdom, Gloucester

Graph Legend

  • Maximum latency for current location, mouse over for the details.
  • Mimimal latency for current location, mouse over for the details (date, value, etc.)
  • Milestones indicate the change of IP for the current site
  • Data Loss

Compare DNS Speed

Compare DNS Lookup


vs

Our Servers
Usa
NY, New York
Florida, Tampa
Germany, Frankfurt
Canada, Montreal
United Kingdom, Gloucester

The table below shows the dynamic of the DNS Lookup speed changes for the website from various locations.

Location Last check 7 day change 1 month change 3 month change 6 month change
 Usa
4.30% of traffic
NY, New York 68 ms 45%
45/82 ms
Florida, Tampa 12 ms 58%
14/33 ms
 Germany
0.80% of traffic
Frankfurt 9 ms 56%
38/86 ms
 Canada
0.60% of traffic
Montreal 85 ms 12%
90/102 ms
 United Kingdom
54.90% of traffic
Gloucester 1 ms 34%
54/82 ms

Fragment of London DNS Speed rating table for this website

The table is constructed according to the data from the US datacenters

# Domain Compare DNS Resolve Speed Provider
1. Firebox.com 10 ms Easynet
2. Carrentalservicesuk.co.uk 15 ms Gyron Internet
3. Theartnetwork.co.uk 15 ms Gyron Internet
... ... ... ... ...
18. Nationalbusinessawards.com 34 ms Telecity Plc
19. Morningstar.dk 34 ms Verizon Uk Limited
20. Skysports.com 35 ms British Sky Broadcasting Ltd.
21. Holiday-rentals.co.uk 35 ms Sungard Availability Services (Uk) Ltd
22. Uswitch.com 35 ms Telecity Plc
... ... ... ... ...
6964. Prospers.org 7589 ms Linode, Llc

Page Speed Test

Content-Type's Weights
 
 
Content-Type's Weights by Hosts
 
 
Downloading page itself is the final stage of the testing. Actually, this is the last stage, after which page is displayed completely for user. The download speed depends on many factors. Main factors are the following: the width of the bandwidth up to the domain, the number of simultaneous download threads, speed of the server, a distance between user and domain web server. Recent measurements have shown the speed of page download for this domain is 74.798Kb/s (which is better than 45% of all sites in this region). For more detailed stats check out report for London hosted websites.

 
 
 

Page Speed

Page Speed is a key factor in the website speed estimations (along with DNS lookup speed and website latency). Speed of the page loading, sophisticated subdomains usage for static content (images, css), optimized code (html, js), hosting on fast servers with good latency to its audience leads to good results and, ultimately, to a good website profitability.

While conducting tests we emulate a visit your website using the browser Firefox 3.5.6. Test results of the page loading listed in this table:

Pagespeed Flash Table

Ways to improve website performance

Once the document (website's main page) has been downloaded, we analyze it. It allows us to give webmasters some recommendations on how to optimize page load speed. We analyze the internal and external factors.

Reduse DNS Resolve

Browsers must resolve site's hosts to display all of the elements of the Skysports.com's page. Every domain name resolve requires a time, which precedes the load from a specific domain. You can speed up page loading by reducing the number of hosts, from which elements of the page are loaded.
 Host www.skysports.com (49 files)
 Host img.skysports.com (35 files)
 Host js.revsci.net (1 file)
 Host peach.bskyb.com (1 file)
 Host static.sky.com (5 files)
 Host www.sky.com (2 files)
 Host adserver.adtech.de (5 files)
 Host optimized-by.rubiconproject.com (2 files)
 Host ad.turn.com (1 file)
 Host ad.doubleclick.net (1 file)
 Host segments.adap.tv (1 file)
 Host pixel.rubiconproject.com (2 files)
 Host s0.2mdn.net (1 file)
 Host ad.yieldmanager.com (3 files)
 Host googleads.g.doubleclick.net (10 files)
 Host cdn.turn.com (1 file)
 Host pixel.quantserve.com (1 file)
 Host b.scorecardresearch.com (4 files)
 Host tap-cdn.rubiconproject.com (1 file)
 Host trgca.opt.fimserve.com (1 file)
 Host assets.rubiconproject.com (1 file)
 Host ib.adnxs.com (2 files)
 Host a.adroll.com (4 files)
 Host metrics.sky.com (1 file)

Combine Small Images Into One

To display a page, a browser needs to load a lot of small images. Try to combine images into one and display them via CSS. This technology is called 'CSS Sprites'. It helps you reduce the number of requests to the web server, which in turn also requires time and bandwidth. For more details about this technology read our manual.
 img.skysports.com (6 image files)
 www.skysports.com (18 image files)
 pixel.rubiconproject.com (2 image files)
 googleads.g.doubleclick.net (10 image files)
 ad.yieldmanager.com (2 image files)

Try to combine JavaScript files into one file.

This will reduce the time for requests for files and reduce the number of requests to the web server.
 www.skysports.com (16 javascript files)
 static.sky.com (3 javascript files)
 adserver.adtech.de (5 javascript files)
 optimized-by.rubiconproject.com (2 javascript files)
 b.scorecardresearch.com (2 javascript files)
 a.adroll.com (2 javascript files)

Enable GZIP Compression

This is a good practice to give the user content in compressed form. We've detected 641.28 Kb of content that could be compressed. By compressing content you can achieve the size of ~ 160.32 Kb (saving 480.96 Kb). This would accelerate the page loading speed and would positively impact the bandwidth savings in British Sky Broadcasting Ltd..
http://www.skysports.com/. File size 94.3 Kb and you can save up to 70.73 Kb
http://www.skysports.com/skysports/styles/layout-v3.css?v=17. File size 111.95 Kb and you can save up to 83.97 Kb
http://www.skysports.com/skysports/styles/max.css?v=02. File size 100.64 Kb and you can save up to 75.48 Kb
http://www.skysports.com/skysports/styles/pod.css?v=02. File size 14.6 Kb and you can save up to 10.95 Kb
http://www.skysports.com/scripts/common/0,19719,,00.js?v=0309. File size 6.46 Kb and you can save up to 4.85 Kb
http://www.skysports.com/skysports/scripts/shared/jquery-1.4.2.min.js. File size 72.17 Kb and you can save up to 54.13 Kb
http://www.skysports.com/skysports/scripts/shared/bskyb.preload.js?v=3. File size 12.08 Kb and you can save up to 9.06 Kb
http://www.skysports.com/skysports/scripts/shared/bskyb.pod.js?v=62. File size 47.13 Kb and you can save up to 35.34 Kb
http://www.skysports.com/common/betlink_script/0,21451,,00.js. File size 1.65 Kb and you can save up to 1.23 Kb
http://www.skysports.com/common/adverts/functions/0,19728,,00.js. File size 2.06 Kb and you can save up to 1.54 Kb
http://www.skysports.com/skysports/scripts/hbx.js. File size 14.1 Kb and you can save up to 10.57 Kb
http://www.skysports.com/skyid_javascript/0,28670,,00.js?v=01. File size 3.69 Kb and you can save up to 2.76 Kb
http://www.skysports.com/skysports/scripts/junk/base.js?v2. File size 35.12 Kb and you can save up to 26.34 Kb
http://www.skysports.com/skysports/scripts/shared/bskyb.functions.js?v3. File size 3.19 Kb and you can save up to 2.39 Kb
http://js.revsci.net/gateway/gw.js?csid=G07611. File size 5.04 Kb and you can save up to 3.78 Kb
http://static.sky.com/globalnav_ssl/css/portal_globalnav.css. File size 3.41 Kb and you can save up to 2.56 Kb
http://static.sky.com/globalnav_nonssl/js/globalnav.js?type=skysites&s.... File size 2.1 Kb and you can save up to 1.57 Kb
http://static.sky.com/globalnav_nonssl/js/file_news.js. File size 1.99 Kb and you can save up to 1.49 Kb
http://static.sky.com/globalnav_nonssl/js/portal_globalnav.js?type=skysites. File size 23.9 Kb and you can save up to 17.93 Kb
http://adserver.adtech.de/addyn|3.0|500|1395049|0|1|ADTECH;cookie=info.... File size 0.46 Kb and you can save up to 0.35 Kb
http://adserver.adtech.de/adcount|2.0|999|2019972|0|1|AdId=2575159;BnI.... File size 0 Kb and you can save up to 0 Kb
http://optimized-by.rubiconproject.com/a/7710/12310/21646-2.js?cb=0.15.... File size 3.09 Kb and you can save up to 2.32 Kb
http://ad.yieldmanager.com/pixel?&id=336945&id=952324&id=1086495&id=95.... File size 1.96 Kb and you can save up to 1.47 Kb
http://tap-cdn.rubiconproject.com/partner/scripts/rubicon/alice.js?pc=.... File size 25.64 Kb and you can save up to 19.23 Kb
http://www.skysports.com/skysports/scripts/shared/bskyb.nav.js. File size 6.59 Kb and you can save up to 4.94 Kb
http://adserver.adtech.de/addyn|3.0|500|1395884|0|170|ADTECH;cookie=in.... File size 0.47 Kb and you can save up to 0.35 Kb
http://optimized-by.rubiconproject.com/a/7710/12310/21646-15.js?cb=0.2.... File size 2.61 Kb and you can save up to 1.96 Kb
http://adserver.adtech.de/adcount|2.0|999|2021762|0|170|AdId=2575159;B.... File size 0 Kb and you can save up to 0 Kb
http://ib.adnxs.com/ab?enc=AAAAoApmCUBMN4lpwMoFQAAAAAAAAABArBxaHOVVB0A.... File size 0.56 Kb and you can save up to 0.42 Kb
http://ib.adnxs.com/if?enc=V4PI3h1HBUCiQ-BIoEECQAAAAAAAAABArBxaHOVVB0A.... File size 0.8 Kb and you can save up to 0.6 Kb
http://a.adroll.com/j/rolling.js. File size 10.91 Kb and you can save up to 8.18 Kb
http://a.adroll.com/r/WRSB44J6LBBYHJ46YBYSXU/ONY2QKBYMVD5FEFX2BR37K/7f.... File size 2.39 Kb and you can save up to 1.79 Kb
http://www.skysports.com/skysports/scripts/shared/json.js. File size 3.18 Kb and you can save up to 2.38 Kb
http://www.skysports.com/skysports/scripts/shared/bskyb.scroller.js?v=. File size 12.82 Kb and you can save up to 9.61 Kb
http://www.skysports.com/skysports/scripts/shared/jquery.easing.1.3.js. File size 3.71 Kb and you can save up to 2.78 Kb
http://www.skysports.com/skysports/scripts/shared/bskyb.tooltip.js?v=2. File size 3.67 Kb and you can save up to 2.76 Kb
http://www.skysports.com/skysports/scripts/shared/bskyb.nav.js?v=. File size 6.59 Kb and you can save up to 4.94 Kb
http://adserver.adtech.de/addyn|3.0|500|1427322|0|16|ADTECH;cookie=inf.... File size 0.28 Kb and you can save up to 0.21 Kb

Keep Components under 25K

Users often visit web site using a mobile phone. Even the most modern and advanced gadgets have some limitations. For example an iPhone browser do not cache page components bigger than 25K. So you should strive to ensure that scripts, CSS-styles, etc. are less than 25K.
http://www.skysports.com/  Content-Encoding: text/html. File size 94.3 Kb.
http://www.skysports.com/skysports/styles/layout-v3.css?v=17  Content-Encoding: text/css. File size 111.95 Kb.
http://www.skysports.com/skysports/styles/max.css?v=02  Content-Encoding: text/css. File size 100.64 Kb.
http://www.skysports.com/skysports/scripts/shared/jquery-1.4.2.min.js  Content-Encoding: application/x-javascript. File size 72.17 Kb.
http://www.skysports.com/skysports/scripts/shared/bskyb.pod.js?v=62  Content-Encoding: application/x-javascript. File size 47.13 Kb.
http://img.skysports.com/10/11/402x210/Wayne-Rooney-Manchester-United-...  Content-Encoding: image/jpeg. File size 28.06 Kb.
http://img.skysports.com/10/09/295x160/SSNBulletin-August2010-Large_24...  Content-Encoding: image/jpeg. File size 25.55 Kb.
http://img.skysports.com/10/12/295x160/Charlton-Athletic-The-Valley_25...  Content-Encoding: image/jpeg. File size 28.85 Kb.
http://www.skysports.com/skysports/scripts/junk/base.js?v2  Content-Encoding: application/x-javascript. File size 35.12 Kb.
http://www.skysports.com/skysports/scripts/s_code.txt  Content-Encoding: text/plain. File size 48.8 Kb.
http://www.skysports.com/Images/skysports/max/site-bg.jpg  Content-Encoding: image/jpeg. File size 45.43 Kb.
http://tap-cdn.rubiconproject.com/partner/scripts/rubicon/alice.js?pc=...  Content-Encoding: text/javascript;charset=UTF-8. File size 25.64 Kb.

Avoid 301 & 302 Redirects

Redirect allows you to make website or page available under many URLs. Webmasters use redirects when their sites change domain name, several websites are merged into one, document is moved too a new location, etc. Using a redirect delays content obtaining. Any delay negatively affects on the user experience. We've detected that page has 12 redirects before page components start loading. The following list contains some of these redirects:
http://www.googleadservices.com/pagead/conversion/1049525132/?label=fm... redirects to http://googleads.g.doubleclick.net/pagead/viewthroughconversion/104952...
http://www.googleadservices.com/pagead/conversion/1049525132/?label=OL... redirects to http://googleads.g.doubleclick.net/pagead/viewthroughconversion/104952...
http://www.googleadservices.com/pagead/conversion/1049525132/?label=SW... redirects to http://googleads.g.doubleclick.net/pagead/viewthroughconversion/104952...
http://www.googleadservices.com/pagead/conversion/1049525132/?label=1B... redirects to http://googleads.g.doubleclick.net/pagead/viewthroughconversion/104952...
http://www.googleadservices.com/pagead/conversion/1049525132/?label=ue... redirects to http://googleads.g.doubleclick.net/pagead/viewthroughconversion/104952...
http://www.googleadservices.com/pagead/conversion/1033191019/?label=gH... redirects to http://googleads.g.doubleclick.net/pagead/viewthroughconversion/103319...
http://www.googleadservices.com/pagead/conversion/1049525132/?label=H2... redirects to http://googleads.g.doubleclick.net/pagead/viewthroughconversion/104952...
http://www.googleadservices.com/pagead/conversion/1049525132/?label=lI... redirects to http://googleads.g.doubleclick.net/pagead/viewthroughconversion/104952...
http://www.googleadservices.com/pagead/conversion/1049525132/?label=EW... redirects to http://googleads.g.doubleclick.net/pagead/viewthroughconversion/104952...
http://www.googleadservices.com/pagead/conversion/1049525132/?label=3C... redirects to http://googleads.g.doubleclick.net/pagead/viewthroughconversion/104952...
http://d.adroll.com/c/WRSB44J6LBBYHJ46YBYSXU/ONY2QKBYMVD5FEFX2BR37K/ET... redirects to http://a.adroll.com/r/WRSB44J6LBBYHJ46YBYSXU/ONY2QKBYMVD5FEFX2BR37K/7f...
http://d.adroll.com/view/7f51de2e8a4caecdc93534b99f3887ed redirects to http://a.adroll.com/i/blank.gif
Try to reduce the number unnecessary redirects.

Alternate text for the images.

As you may already know, search engine that indexes your pages, do not have eyes. And all content you are trying to display on your site is just HTML & CSS code, images, Flash, etc for the robots. It is It's extremely important to describe each of the objects more datailed using ALT, TITLE and other tags.

Our robot has determined that the skysports.com page has 37 images, which has no tag ALT. Tag ALT is a text field, that specifies an alternate text for an image. But not only. Search engines consider this tag as a supplemental result for assessing the content of your page entirely. Do not ignore it!

For example your page has this code:
238.   <img style="border-style: none;" src="http://segments.adap.tv/data/?p=cadreon&type=gif&segment=16&add=true" width="1" height="1">
We recommend you use rich img code in that place:
238.   <img style="border-style: none;" src="http://segments.adap.tv/data/?p=cadreon&type=gif&segment=16&add=true" width="1" height="1" alt="sports tv">


P.S. We used keyword for this image that seemed to us most important for your page. But you can go ahead and give to each of 37 images an ALT text. This problem requires responsible approach. No need to put the same text at alt tag of the all images. Imagine that the pictures do not show and try to make sure that users understand what is shown on the picture based on the alt tag

Specify image dimensions

The browser needs to know the actual dimensions of image (width and height) to quickly render webpage.

We have detected that the 27 images has no width and height,2 images has missed the height.

If you do not specify the width and/or height, then in order to correctly display the image browser needs to download it and only then put on the screen. Otherwise, there is a chance browser will display elements under the picture inappropriately as well as the possible presence of "jumping" effect of the page content (until the page load is finished).

We provide below example of how to define the image /Images/skysports/site/photobox-head08.gif dimensions:
1138.   <img src="/Images/skysports/site/photobox-head08.gif" alt="Sky Sports Photos" width="IMAGE_WIDTH_HERE" height="IMAGE_HEIGHT_HERE">
1189.   <img src="http://img.skysports.com/09/12/295x160/PDC-Darts-Taylor-Barneveld-Wade-800_2398583.jpg" alt="PDC WORLD DARTS" width="295" height="IMAGE_HEIGHT_HERE">

Use the TITLE for A tag

As we have already mentioned, search engine bots can not see the site like a people do it. They more focused on the descriptions of certain page elements. That's why we strongly recommend use TITLE operator in the "A" tag. This operator not only describes the page referenced by the page more detailed, but also takes part in the page describing. For example, you have the link on your website:
177.   <a href="http://www.sky.com?&lid=GLOBALNAV_SKY_COM&lpos=GLOBAL_NAV"><span id="id1293852342393027378415742123424"><img src= "http://www.sky.com/images/skycom/extended-grid/firstbase/SILVER/gn-skycom.gif" alt="Sky.com"></span></a>
We suggest you to remake it in this way:
177.   <a href="http://www.sky.com?&lid=GLOBALNAV_SKY_COM&lpos=GLOBAL_NAV" title="tennis news"><span id="id1293852342393027378415742123424"><img src= "http://www.sky.com/images/skycom/extended-grid/firstbase/SILVER/gn-skycom.gif" alt="Sky.com"></span></a>
Of course, you can (and should) use more proper phrase instead of the "tennis news" that describes the link http://www.sky.com?&lid=GLOBALNAV_SKY_COM&lpos=GLOBAL_NAV.

Number of links on the page

Try to avoid a large number of links on the page. Our robot have found 460 links on this page. Google recommends to keep the number of links fewer than 100. More information about this topic you can find in Google Webmaster Guidelines and in the post "How many links per page?" by Matt Cutts (head of Google’s Webspam team)


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